When it comes to fast shopping, there is now a new player that investors and customers are both interested in. Aadit Palicha and Kaivalya Vohra, two Indian college dropouts who started Zepto, is making waves with its promise to bring groceries in 10 minutes. But Zepto isn’t just another grocery delivery app; it’s a game-changer in the industry
Aadit Palicha, the CEO of Zepto, has a clear vision for the company.
Zepto CEO Aadit Palicha emphasizes that Zepto is not an “Amazon or Walmart” but a proudly Indian company.
The startup in Bengaluru raised $350 million in its most recent round of funding, which was led by Motilal Oswal’s Private Wealth division. Its goal is to become a company that is mostly owned by Indians.
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After Aadit Palicha and Kaivalya Vohra dropped out of Stanford, they started Zepto. It has grown very quickly to become one of India’s fastest-growing internet businesses for consumers. The company’s focus on local ownership is in line with how the government feels about fast-commerce businesses that are owned by people from other countries.
Zepto operates more than 550 dark stores across India, ensuring that clients receive their products faster than previously. Zepto competes with other quick-commerce businesses such as Swiggy, Instamart, and Blinkit. What distinguishes Zepto is its commitment to fair pricing and ownership by individuals in the United States. Palicha makes it clear that Zepto is not a replacement for normal Kirana shops, but rather an additional service that addresses specific client needs.
Zepto kar lete! Match bhi miss nahi hota aur Soda bhi 10 mins mein aajata🫢
— Zepto (@ZeptoNow) April 7, 2022
Palicha highlighted that Zepto is not a substitute to traditional Kirana shops, but rather an additional service for those who wish to buy something on the spur of the moment. The company intends to go public on Indian stock exchanges and expand its network of dark retailers.
It will be important for Zepto to keep its focus on fair prices and home ownership as it grows. Partnered by famous people like Sachin Tendulkar and Abhishek Bachchan, Zepto is going to be a big player in India’s retail business. Fast Company is just beginning its mission to change the way fast commerce works and support India’s growing customer story.
