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Tag: Brand Growth

customer-centric innovation

Customers have long been the center of innovation for every brand. It’s their needs, preferences, and likes that take the stand when brands want to drive innovation. Gone are the days when consumers...

Influencer Endorsement

In today's age of digital marketing, the role of influencers has grown exponentially. From celebrities to micro-influencers, their reach and impact are undeniable. But is influencer endorsement of pro...