Here are Four Box Styles You Should Try for Retail Packaging

Retail packaging can help your brand reach more customers, but it is not a cakewalk. There are many things a brand has to look at before moving toward retail. One such factor is the packaging. From material to the designs, your brand should research everything before venturing into retail business.

While there are limitless options when it comes to choosing the packaging styles— functionality and visual appearance is what matters the most in retail. Before we move forward and discuss the five box styles that can enhance your retail experience, let’s have a look at why it’s important to have custom box styles.

Why Custom Styles for Retail?

In retail business, there are dozens of different brands you are competing with. And choosing the right box style can make all the difference. This is why customization and functionality of your packaging boxes are always encouraged.

You can use custom printed tuck boxes and many other functional styles to package your products. These boxes can give your brand a unique look and feel while ensuring your product remains safe on the shelf.

1. Tuck End Boxes

Tuck boxes for retail packaging are most commonly used by many brands because they ensure product safety. As the name suggests, these boxes are tucked inside the box for maximum product protection. You can either have one flap or more, as per your product’s fragility.

There are different styles you can try for these boxes. Some of them are reverse style, auto-lock, straight tuck, etc. You can ask for a tuck end box mockup from your packaging manufacturer to see if the selected style looks visually appealing or not.

Material

These boxes are generally made from paperboard. But you can use kraft, cardboard or corrugated cardboard as per your product’s fragility and brand’s need. All these options are sustainable and can help your brand attract eco-conscious customers.

Customization

You can customize your tuck end boxes by choosing a variety of sizes, designs, and colors. Many brands use monochrome packaging for their tuck end boxes. You can choose colors like black, red, blue, orange, etc. on these tuck end boxes for maximum attraction.

2. Gable Boxes

Gable boxes offer a great unboxing experience as well as security. This is the reason brands use these boxes in retail. These boxes are made from a single piece and have a top closure. This closure serves as a handle too.

You can use house-roof style gable boxes or window gable boxes for retail. Adding windows in your gable boxes can help the customers in having a sneak peak. This way, they can see the product and finalize their decision of buying it.

Material

You can get your custom gable boxes made from different materials such as, paperboard, kraft, cardboard. All three of these materials are lightweight and can save on shipping costs. You can decide the thickness of these boxes as per your brand’s needs.

Customization

Custom printed boxes are always preferred over stock packaging, and the reason lies in the aesthetics of these boxes. This is why you should customize your gable boxes. You can choose different designs like maximalism for these boxes; covering maximum space on packaging with visuals.

3. Window Boxes

As the name suggests, these boxes have windows. These boxes can have various styles and designs but the one thing that lets them shine in retail is the window. Consumers love brands that show them the product beforehand.

You can have various styles for these window boxes. Some of these styles can be sleeve style, book style, flap boxes, hinged boxes, and many more. Consider the shelf size to get the most out of your custom packaging.

Material

You can choose any material for your window boxes. From paperboard to rigid. Rigid boxes offer the most protection among paperboard, kraft, corrugated cardboard, etc. These boxes are heavier than the others, and can keep the products safe from external factors like water, heat, pressure, etc.

Customization

Give your window boxes a visually appealing look with different customization options. You can try using finishes like matte and gloss. Matte gives a sophisticated look by muting the colors on the box. Gloss adds a shiny and protective layer to the packaging.

4. Pillow Boxes

Pillow boxes are very popular among brands when it comes to retail. The reason lies in their size and style. These boxes are smaller in size, which means you can get more space on the shelf. Pillow boxes attract customers because of their aesthetic appeal.

You can get your pillow boxes with window cuts to attract consumers. Most brands use custom shapes for the windows. Doing so makes their packaging unique and stand apart from the other packaging with the same style.

Material

Paperboard is the most popular material choice for pillow boxes. Brands use lightweight and less fragile items for pillow boxes. You can have custom size and thickness of your pillow boxes as per your product’s needs.

Customization

Your pillow boxes can have different sizes as per your product’s weight and size. Generally, these boxes are used to ship smaller items like necklaces, earrings, rings, etc. But if you want to ship other products, you can get a custom size.

Increase ROI with Custom Box Styles

You can increase ROI and boost your sales with custom boxes. Customization offers a lot of design, color, and style options to a brand. Custom boxes are used by almost every industry regardless of their consumers.

By deciding the right box style and choosing the customization options, you can become a consumer’s favorite brand in retail. Remember, it’s not easy competing against brands in retail, but with the right styles and designs you can stand apart from the competition.